NRGTree founder and CEO TJ Caveney decided to explore the market viability of an innovative, online platform that would connect property owners to solar installers by going directly through their existing lending institution. NRGTree looked to create an innovative service that advocated on behalf of the consumer to reduce costs, while also reducing the customer acquisition costs for solar installers - resulting in the online auction system. NRGTree chose to partner with credit unions in an effort to help credit unions create financing products for solar and tap into the growing solar market, while providing their members with a convenient service and a valuable education on the financial benefits of solar.
Our Own My Solar platform aims to connect solar installers, credit unions and property owners and reduce inefficiencies in the solar market. We hope to educate property owners on the benefits of going solar for both the environment and their finances, while using our unique reverse-auction to find them the lowest price. At the same time we aim to support local solar installers and credit unions by cutting customer acquisition costs and generating new solar loans.
TJ founded NRGTree after 30 years of experience selling technical products and services. He co-founded New England Technical Sales in 1985 as well as three other technology companies. He continues to be a member of the board of OMS SafeHarbor, a cloud-based SAS platform that provides an outsourced solution for software delivery, entitlement, and license management. TJ graduated from the University of Massachusetts with a B.S. in Industrial Engineering. In partnership with his brother, Keith Caveney, the two have generated $1 billion in technology sales throughout their careers.
Abdu has over eight years of experience in the financial services sector, with a focus on portfolio management strategies. He participated in task forces at both the Central Bank of Egypt and the World Bank, consulting with emerging markets’ central banks to resolve liquidity complications in the T-bonds market. Abdu graduated from the American University in Cairo where he received a B.A. in Finance. He also holds an M.B.A. from Suffolk University and M.S. in Finance from the University of Rochester.
Victor began his career as a software developer and quickly rose to become a development manager of multiple teams. He has followed his passion for digital experiences into the marketing world, working for the Interpublic Group of Marketing Agencies. Victor founded Mx Advertising & Consulting, LLC, a specialty digital marketing company out of Boston, MA. He graduated from Babson College with a B.S. in Economics, International Business, and Entrepreneurship.
From his career within the energy sector; working in sales, operations, marketing and more, Chris brings his vast knowledge of the solar energy to the team. Having spent 1000s of hours in homes around the New England area, Chris has become a seasoned in driving customer engagement and education in the solar sector. He is a LEED AP and holds a B.S. in Environmental Science and Management from the University of Rhode Island.
Terry O’Steen has spent the last 21 years as an executive for First City Credit Union located in Los Angeles California. Prior to joining First City, he worked in various executive positions within the banking industry. He retired in 2017 spending the previous seven years as President /CEO of the credit union. Major accomplishments included but not limited to, a very successful merger with Focus One Credit Union and thru very aggressive marketing programs, increasing First City’s loan portfolio. Assets increased from $400 million to over $650 million during the same time frame.
Matthew joined NRGTree with a desire to take on climate change and an interest in renewable energy. He has done related research at the Woods Hole Oceanographic Institution and Old Dominion University, picking up valuable experience in experimental design, creative problem solving, 3D modeling, and various programming languages. Matthew graduated from Harvard University with an A.B. in Environmental Science and Engineering.
Ariana has a focus on mitigating climate change through the expansion of the renewable energy sector. She participated in international climate change research in Indonesia and South Africa. She acquired diverse customer service experience, PV design knowledge and marketing experience through the position of Solar Energy Consultant at SolarCity. Ariana graduated from the University of Massachusetts Amherst with a B.S. in Environmental Science and a B.S. in Natural Resources Conservation.